Limiting Choices

An interesting way to make visitors click more on your ads is to limit their choices. While it may not sound very well if you hear about this idea for the first time, it isn�t actually that bad after all. The principle behind this it is that you should try to create the most logical exit points aside from the back button. A visitor has to exit the website at some point, so you should try to make him click on ads to exit the site. Some people recommend removing links to other sites from your webpage and this also includes widgets or any other banners that are not ads. You can also go to the extreme and remove your categories, RSS feed link, recent posts and date archive to even further reduce the users choices. This strategy has a lot of potential, but your blog might suffer from it, as you will be getting rid of some essential parts of your website. On the other hand, you should not be worried that your blog is going to look empty once you remove almost all the widgets and links from it. I wouldn�t be worried about that. Your blog will load faster that way and your readers will be able to concentrate more on the content and on the ads.